Please enter your full name.*

Email used to purchase the protocol.*

Kindly enter the email you used to purchase the Strategic Launch Protocol — we'll match you to your order and follow up here.

Phone number.

So we can text you the moment your Strategic Launch Protocol is ready, or reach you fast if our team needs a quick clarification while building it. Optional.

What kind of business are you in, and how do you currently generate income?*

Your niche / industry, plus what products or services you currently sell. Even if you're not sure what you want to sell next, tell us what you do now.

Do you already know what you want to sell, or do you need help figuring it out?*

This tells us where to focus your strategy.

What's your overall monthly revenue, and how much is profit?

We're asking so we can see how your business is currently performing.

Desired monthly revenue and profit in 6 months?*

So we can recommend a tailored scaling plan.

How much capital do you have set aside to invest in getting your digital product business built and launched?*

We factor this into the strategy so you can hit your goal as fast as possible.

Do you have a website or funnel you can share?

How experienced are you with online business?*

Have you ever sold offers online — and if so, what? Or will this be your first one?

If you had to name the ONE thing you need us to help you with — what would it be?*

This tells us where to focus your plan.

Who is your ideal target market?

Demographics — age, gender, profession, income level, relationship status, kids.

What are the top pain points your target market is dealing with?

Just give us the headline ones in your own words — we'll do deeper research on our end. (Optional)

Tell us about yourself — your professional background, what you currently do, and where your expertise lies.*

We use this to figure out what you're qualified to sell + what markets you can credibly enter.

What do friends, family, or colleagues naturally come to you for help with?*

This often points us at where you already have informal authority — a good signal for what you can sell.

Who are your top competitors? What are their products and services?

Any similar businesses you'd like us to research or reference?

Do you have any existing offers you'd like to share?

Especially anything you've run paid traffic to — what worked and what didn't?

Do you have a specific focus in mind for your low-ticket offer?

If you've already thought about what to include, let us know.

What's the #1 outcome your customers want — and what does success look like for them?

Their ideal end state and what makes them feel like they've finally 'done it'.

What is your solution and why is it superior to others in the market?

Describe your solution step by step, plus your 'disruptive idea' that makes it different from everything else.

How did you come up with your solution? Is there a story you can share?

Stories help explain the mechanism behind a solution.

What are the biggest results you've achieved — and what obstacles did YOU personally overcome to get there?

Part 1 — your most impressive outcome (revenue, clients helped, time saved, lifestyle change). Part 2 — personal challenges YOU faced.

Do you have a backend / main high-ticket offer?*

Backend = where the actual profit lives in a digital product business. Front-end gets you buyers + builds your email list. Backend (coaching, consulting, DFY service, $1K+ programs, etc.) is where most of the revenue actually comes from.

What is your backend offer or main product / service?*

e.g. high-ticket coaching program, consulting package, membership, done-for-you, done-with-you.

What's the price point of your backend offer?*

How fast can clients see results from your backend offer?*

What assets do you have to build trust?*

Testimonials, reviews, case studies, influencer endorsements, media features, etc.

What kind of backend offer would you like to have?*

Quick context on why this matters — your front-end funnel gets you BUYERS and builds your email list (a long-term asset). Your backend = where the actual profit lives. Most successful digital product businesses have both. So even if you don't have one yet, what could it look like?